The communicative Role of Public Relations in Forming the Mental Image and the Reputation of Al-Fajer Al-Jadeed TV Organization to the External Audience

Ibrahim Ukka , Marah Droubi , Nour El-Din Abu Hayya

Objectives: This study aims to identify the communicative role that the department of public relations in Al -Fajer Al-Jadeed TV Organization plays in forming the mental image and the reputation of to the external audience; this is to be in order to benefit the institution and the staff of Public Relations. Methods: ...